CHAMBER PROGRAMS

WORKSHOPS & SEMINARS

We bring you the experts on topics to help you grow and promote your business.  Each seminar focuses around a specific digital marketing strategy that you can take back to your desk and use right away.

In a quick 45-minute format, learn about “how to” tips and utilization of the latest social media technologies, developing a marketing plan, and building your online customer base.  

2020 PROFESSIONAL DEVELOPMENT

DIGITAL MARKETING WEBINAR SCHEDULE

Presented by: WSI NextGen Marketing

Due to the COVID-19 Pandemic, all of the Yountville Chamber Professional Development Seminars have gone virtual!

Find the next session here on our Events Calendar.

2020 DIVERSITY & INCLUSIVITY WEBINAR SCHEDULE

Thursday, July 23 at 12:00 p.m. PST

  • Create a culture that supports diversity and inclusivity through open communication
  • Navigating changes in corporate culture and increasing diversity
  • Diminishing Bias and increasing inclusivity increases productivity and retention
WATCH RECORDING

Thursday, July 30 at 12:00 p.m. PST

  • Learn the impact of diversity on tourism
  • Cost effective ways to be inclusive
  • Inviting new markets to your business
WATCH RECORDING

Thursday, August 6 at 12:00 p.m. PST

  • How to create more inclusive and diverse social media
  • Creating partnerships that diversify your marketing efforts
  • Paid and Earned opportunities for Diverse Marketing
REGISTER

    Thursday, August 13 at 12:00 p.m. PST

    • Learn about the types of biases and common microaggressions against people of color
    • Discuss how to overcome these biases and create a welcoming environment in the workplace and guest experience
    • Discover ways to support the Black, Immigrant, and People of Color community within the wine industry
    REGISTER

    ABOUT THE SPEAKERS

    Tauri Laws-Phillips

    Comedienne, Marketing Guru, and Mother

    With over 10 years as an improviser and corporate facilitator, she practices the basic tenets of improv throughout her professional career with building cohesive teams, innovative ideation and precision execution. She has developed diversity and inclusion training for companies in multiple verticals with a focus on unconscious bias. Tauri is currently a mentor for SKU Brand Accelerator and contractor building several small brands, formerly the Vice President of Marketing for American English Haircare and has worked to build and market brands for Unilever and Southwest Media Group.

    Carlton McCoy

    Master Sommelier, CEO, Heitz Cellars

    Named a Master Sommelier in 2013 at just 28 years old, Carlton was one of the youngest people and the second African American to earn this prestigious title.  In 2018, Carlton became President and CEO of Heitz Cellar in Napa Valley.  In addition to his restructuring and implementing his vision for Heitz Cellars, he has partnered with Tahiirah Habibi with The Hue Society to create The Roots Fund, a fund to empower underrepresented minorities in the wine industry by providing resources and financial support through educational scholarships, wine education, mentorship and job placement. Roots Fund is committed to investing into the Black wine community to provide opportunities to those seeking a career in all aspects of wine.

    Tahiirah Habibi

    Founder of The Hue Society & Sommelier

    Tahiirah Habibi always had a passion for uplifting the community. In 2017, she launched Hue Society as a safe space for the community to learn, commune and find resources in one place. Tahiirah has been featured in Ocean Drive as one of the top 5 female sommeliers, VinePair,, Upscale Magazine, David Banner Podcast and Imbibe Magazine to name a few. Her work is rooted in enhancing and empowering the community for both consumers and business owners. Tahiirah has a passion to make an indelible impact in the wine industry through our experiences, assimilation not required.

    SPONSORS

     

    Featured Sponsors

    2020 WEBINAR RESOURCE LIBRARY

    PAST SEMINAR TOPICS

    • SOCIAL MEDIA SEMINAR

    • AMERICAN DISABILITIES ACT SEMINAR

    • BRANDING

    • CONTENT MARKETING

    • GOOGLE AD WORDS

    • HOOTSUITE 101

    • LINKEDIN LEAD GENERATION

    • ONLINE STAR RATINGS

    • SEARCH ENGINE OPTIMIZATION (SEO)

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    YOUNTVILLE CHAMBER OF COMMERCE

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    6484 Washington St., Suite F
    Yountville, CA 94599
    10:00 a.m. to 5:00 p.m. Daily
    (707) 944-0904

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